Fentanyl overdose deaths are up 20% from last year, police say. CMPD’s new campaign hopes to reach younger people through slang used by teens.
CHARLOTTE, N.C. — Charlotte-Mecklenburg police launched a new fentanyl awareness campaign Thursday called, “No Cap, Those Pills are Sus,” designed to reduce overdose deaths that have been labeled a crisis in the Charlotte area.
The campaign’s name uses slang in an effort to target young people and their families, according to CMPD. The main goal of this campaign is to prevent overdose deaths through education with younger people who are unaware of the risks of fentanyl. CMPD says it has seen a 20% increase in confirmed fentanyl overdoses this year compared to 2022. The majority of those deaths (60%) are people who were younger than 40.